CasualCars

This project is born as a part of a Service Design course The goal was to design an intuitive and visually appealing interface that guides users through the process of configuring their dream car, from selecting the vehicle model to choosing specific features and options. Through careful attention to detail and user-centered design principles, the interface ensures a smooth and enjoyable experience for users of all levels of familiarity with car customization. The accompanying website and brand identity were designed with simplicity and coherence in mind, providing a cohesive experience that complements the interactive configurator.